Source: Press Release

The North Carolina Department of Health and Human Services (NCDHHS) has launched a new ad campaign urging North Carolinians to wear masks. The campaign features real North Carolinians and highlights the reasons people in the state are choosing to step up and wear a mask to stop the spread of COVID-19, according to the press release.

“Wearing a mask is a simple, effective way to care for our communities and help our economy. I wear a mask to protect my family and loved ones, and because I know my actions contribute to our state’s effort to slow the spread of this virus,” Governor Roy Cooper said in a statement.

Research conducted by UNC-Chapel Hill showed the various reasons North Carolinians choose to wear masks, including to reduce the spread of COVID-19, to protect communities and families, and feeling a sense of responsibility, according to the press release.

“We all have a reason to fight the spread of COVID-19,” said Secretary Mandy Cohen in the press release. “We are excited to launch the ‘Whatever Your Reason’ campaign to remind every North Carolinian that there is a reason behind every decision to wear a mask. For me, I wear my mask to protect my family and out of respect for every North Carolinian working hard to do the same. So, whether it’s getting back to work and school or protecting our loved ones, whatever your reason, get behind the mask.”

Read the full press release now.